The Minnesota Vikings are one of the most recognized teams in the National Football League. Atomic Playpen was the Vikings 'Official Internet Development Partner' for 5 years prior to the NFL taking over all NFL team websites in 2009. During the 5 year partnership, Atomic Playpen redesigned Vikings.com three times. Vikings.com wes integrated with the C4 content management system so the Vikings marketing group could make real-time updates to the website during games. The website featured interactive player photos & bios, video, news & events, cheerleader photos & bios, an interactive player depth chart, an online store, team blog, schedule, stadium and ticket information. The award-winning site has increased traffic three-fold and average visit duration has doubled. Atomic Playpen also hosted the website for 5 years at Atomic Playpen's tier 1 data center. Atomic Playpen digital agency services included: Strategy, Information Architecture, Copywriting & Design, Development, C4 Content Management, and Hosting.