Architecture can make or break a site.
The Corporate Zone plays a vital role in supporting communications to more than 300,000 Target employees around the world. As the central repository for employee benefit information, corporate policies, training materials, and company news, the Corporate Zone presented formidable challenges in terms of information architecture and user interface design. To address these challenges, AP was called upon to create the navigation model, page framework, and design that would ensure ease-of-use and accessibility for all Target stakeholders. Atomic Playpen digital agency services included: Strategy, Information Architecture, Copywriting & Design, Development, Content Management (Assisted Client in implementation of site on ATG/Oracle).