Summer campaign gets a fresh look.
Aramark is a $12 billion dollar food, facilities, and clothing provider supplying businesses, educational institutions, sports facilities, and health care institutions. ARAMARK needed to refresh their brand using a poster campaign targeted at particular consumer demographics.
The first was a summer campaign to drive fresh fruit sales in their cafes. Atomic Playpen developed a campaign that included creative and colorful images of fresh produce to inspire consumers to eat healthy.
Another campaign was targeted towards college campuses across the country as part of ARAMARK's foodservice. Atomic Playpen digital agency services included: Copywriting, Design, and Production.